Each January 1st we collectively usher in a new year, bringing us refreshing excitement and renewed energy for all of the possibilities that are in store. A new year represents the opportunity for growth and change; to recommit to what we love about life. Here at Fischer & Wieser, we feel that excitement as well, as each new year begins our next product launch cycle, giving us the opportunity to share what we love with the world.
We’re introducing our new mustard sauces at the 39th Winter Fancy Food Show in San Francisco, January 19-21, 2013. Look for them to go on sale on our website February 1, 2014.
This January, we are proud to introduce a fabulous new family of mustard sauces! Four distinctly flavorful sauces make up this dynamic family. Our award winning Sweet, Sour and Smokey Mustard Sauce serves as the patriarch of the family that includes three new and exciting members: Hickory & Cracked Black Pepper Mustard Sauce, Raspberry & Wildflower Honey Mustard Sauce and Salted Caramel Mustard Sauce. Each of these great sauces has something unique to offer, making this a perfectly well-rounded family to join the culinary adventure.
Sweet, Sour & Smokey Mustard Sauce is great slathered on a roast beef sandwich.
The anchor of this family is our Sweet, Sour & Smokey Mustard Sauce. Among the favorites for our CEO and President Case D. Fischer, he said about the mustard, “It was our first mustard sauce and it’s a consistent winner.” Included in its accolades are two awards from the Napa Valley World Wide Mustard Competition and one medal from the World Wide Mustard Competition, put on by the National Mustard Museum in Middleton, Wisconsin. It seems to be an instant favorite of all who try it, and is praised for its varied uses. This sauce pours new life into classic recipes like potato salad and deviled eggs and is great as a dip for sausage, cheese and pretzels or poured over your favorite grilled meat. We thought it fitting that such a strong sauce would be the herald of this new family.
Hickory & Cracked Black Pepper Mustard Sauce over pork cutlets make a wonderfully tasty entrée for any occasion.
Our first new mustard sauce, Hickory and Cracked Black Pepper Mustard Sauce, boldly delivers a sharp savory culinary experience. Smokey mustard combines with the rich spice of cracked black pepper and burst of mustard seeds to deliver remarkable flavor. A few of us call this, “the ninja of mustard sauces,” as, with one bite, it delivers an uncontested kick of amazing flavor. A few favorite uses of this mustard sauce are to add an extra level of richness to even the best of charcuterie trays, and as a spread to bring well-stacked turkey or beef sandwiches to life.
Raspberry & Wildflower Honey Mustard Sauce over crusted salmon—what a treat!
Next, we have our new Raspberry & Wildflower Honey Mustard Sauce – a name that sets your mind ablaze, just as much as the sauce does your taste buds. This re-imagined honey mustard combines the sweetness of honey made from wildflowers with the tartness of raspberries for an exciting twist. While making this sauce, we knew we wanted to use wildflower honey but then quickly realized it needed an extra something to make it special – and raspberry does just that! With its beautiful maroon color and pleasant flavor, this sauce enhances any dish, especially fish or as a base to make a nice homemade vinaigrette.
It’s amazing what a little creativity can do! First we develop a fantastic Salted Caramel Mustard Sauce, then we develop an amazingly delicious dessert–Salted Caramel Mustard Flan– to use it in! You gotta try this!
Finally, to round out the family of four, we have our new Salted Caramel Mustard Sauce. Now, you may be thinking, “Really? Caramel and mustard?” Yes. Really. And yes, it is good. The initial tastes of sea salt and caramel are rounded out by the tangy mustard that brings this sauce together. You can use the sauce any way you would use a honey mustard sauce, but here’s a secret: try it on vanilla ice cream for something delightfully different.
As you can see, we have a lot to be excited about in this new year – and we think you do too. So, why not add, “Be more culinary adventurous,” to your list this year, and see how these great mustard sauces can fulfill that quest. And while you’re at it, tell us where in your adventure these mustard sauces have taken you – and we’ll do the same!
Happy New Year and Happy new mustards – Enjoy!